Strategy (formerly MicroStrategy) has significantly expanded its bitcoin holdings, adding 3,459 BTC at a cost of approximately $285.8 million between April 7-13, 2025. The company revealed this purchase in a recent SEC filing, noting an average acquisition price of $82,618 per bitcoin, inclusive of all fees and expenses.
Executive Chairman Michael Saylor announced on X (formerly Twitter) that the company has achieved a bitcoin yield of 11.4% year-to-date for 2025. Following this latest purchase, Strategy now holds an impressive 531,644 BTC, acquired for a total of approximately $35.92 billion at an average cost of $67,556 per bitcoin.
The recent acquisition was funded through Strategy’s at-the-market (ATM) equity offering program. During the same period, the company sold 959,712 shares of its Class A common stock (MSTR), generating $285.7 million in net proceeds. Strategy still maintains substantial financial flexibility with $2.08 billion worth of MSTR shares and $20.97 billion of STRK shares available for future issuance.
Bitcoin Price Outlook
Saylor, a prominent bitcoin advocate, has outlined ambitious long-term price expectations for the cryptocurrency. He predicts bitcoin could reach $13 million by 2045, with optimistic projections as high as $49 million and conservative estimates at $3 million.
Saylor envisions bitcoin’s market capitalization eventually reaching $500 trillion and suggests that Strategic Bitcoin Reserve could generate between $16-81 trillion for the U.S. Treasury by 2045, potentially helping to offset the national debt.
The executive has been actively engaging with regulatory bodies, including meetings with the SEC’s Crypto Task Force and the U.S. House Financial Services Committee. Saylor also attended President Trump’s White House Crypto Summit, where he presented his framework for cryptocurrency assets.
The market has responded positively to Strategy’s continued bitcoin accumulation. MSTR shares rose 3.5% to $310.54 following the announcement, outperforming the broader market indices. The stock has gained 7.2% year-to-date while the S&P 500 has declined 7.7% during the same period.
While originally founded as an enterprise software company nearly four decades ago, Strategy has increasingly positioned itself as a leveraged play on bitcoin. This strategic shift was formalized when the company rebranded from MicroStrategy to Strategy in February 2025, adopting a new logo featuring a bitcoin symbol.
The company’s performance closely tracks bitcoin price movements, which stood at $84,911 as of recent data. Strategy has even outperformed dedicated bitcoin investment vehicles like the BlackRock-owned iShares Bitcoin Trust ETF (IBIT), which had declined nearly 11% year-to-date as of April 11.
Recent Strategy Moves
Earlier this month, it was reported that Strategy announced on March 31 the acquisition of 22,048 Bitcoin worth $1.92 billion. This significant purchase was executed between March 24 and March 30 at an average price of $86,969 per Bitcoin.
The company funded this massive acquisition through proceeds from various stock offerings, including common MSTR at-the-market (ATM), preferred STRK ATM, and STRF stock offerings. In pre-market trading, MSTR shares were trading at $282, while STRK and STRF stocks were at $84 and $92 respectively.
However, the company also foresaw billions worth of losses due to crypto market volatility on account of global trade tensions over the past few weeks. Strategy projects unrealized digital asset losses of $5.91 billion for Q1 2025, partially offset by $1.69 billion in income-tax benefits. The company anticipates these losses will result in a net quarterly loss. Since then, however, the price of bitcoin has rebounded considerably back above the key $85,000 mark.
